NEW DELHI: The National Restaurant Association of India (NRAI) industry body said on Thursday it was working with its member restaurants to ensure 100% vaccination for the more than 20,000 employees working with them.
In recent months, major alcohol companies have also partnered with the NRAI to vaccinate restaurant industry workers. Companies such as Beam Suntory India, Diageo India, Pernod Ricard India and United Breweries Ltd have stepped up their efforts.
Sales through bars and restaurants contribute significantly to the revenues of liquor companies. Accordingly, the timely opening of restaurants is crucial for both the restaurant market and the alcoholic beverage industry.
Through this initiative, NRAI aims to vaccinate 20,000 “restaurant warriors” in member establishments across the country. “As cities begin to reopen, the safety and well-being of employees and guests is of the utmost importance to us,” the association said in a note Thursday.
NRAI runs vaccination camps in cities like Delhi NCR, Mumbai, Kolkata, Ludhiana, Jaipur, Bengaluru, Hyderabad, Pune, Chennai and Goa.
The restaurant industry has had a turbulent year as waves of covid rock the restaurant market. Even as markets open, the urgency to promote vaccination is visible.
“Vaccinating our employees is essential to achieve standardization and therefore we have launched this initiative,” said Anurag Katriar, President of NRAI. “The contribution of our business partners will help us immunize thousands of restaurant workers at our member locations nationwide. This initiative will help them return to work faster and without fear, creating a safe environment for our clients, ”said Katriar.
As the backbone of the industry, their health and safety is essential, making vaccination the need of the hour, said Neeraj Kumar, Managing Director of Beam Suntory India.
Diageo India, as part of its Raising the Bar program, has already announced several initiatives for the hospitality industry.
“The Indian food and beverage industry experienced unprecedented challenges during the pandemic, which severely affected our communities. As the industry opens its doors, our goal is to support the community through our “Raising the Bar” program so that their business and their jobs can come alive, ”said Shweta Jain, vice president of trade. luxury, major accounts India and South Asia, Diageo India.
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